3 Habits of Great Leaders

by Elle Kaplan | Jan 13, 2016 | BDE, Entrepreneurship

  How do you become a transformational leader? Here are 3 habits of great leaders that will help you get on the path toward greatness.   “How do I become a transformational leader?” It’s a question I get asked a lot, and one I’ve changed my answer to over...

12 Traditional Marketing Tools Guaranteed to Improve Your Business

by Elle Kaplan | Jan 4, 2016 | BDE, Entrepreneurship

Sometimes going back to the basics of marketing and using traditional marketing tools is what it takes to boost sales.   The way we do business is constantly in flux, and as consumer behaviors change, marketers have to stay on their toes and adapt to the changing...

7 Unique Ways to Develop Leadership Skills

by Elle Kaplan | Dec 15, 2015 | BDE, Do More, Entrepreneurship, Uncategorized

No matter where you are in your career, you can benefit from tips to help you develop leadership skills. Regardless of where you are on the career ladder, there will be a point when you’re handed a leadership role and be expected to hit the ground running. Maybe...

9 Networking Mistakes To Avoid

by Elle Kaplan | Dec 10, 2015 | BDE, Entrepreneurship

YEC entrepreneurs sound off on what networking mistakes to avoid if you want to impress.   When you’re networking, you have one chance to make a really good first impression — and impress potential business prospects. We asked some experts to share their...

3 Steps for Creating a Successful Kickstarter Campaign

by Elle Kaplan | Dec 8, 2015 | BDE, Entrepreneurship

Launching a successful Kickstarter campaign involves three critical steps that are not to be overlooked.   So you want to know how to raise $1 million through a successful Kickstarter campaign? Read on to learn how we did it for Phree in three steps: Step One:...

Why We Do What We Do – Excellence at Every Step of the Experience

by Elle Kaplan | Aug 18, 2015 | BDE, Entrepreneurship

In the mid-1980’s two siblings emigrated from France to open Le Bernardin; a restaurant in New York City that grew to define excellence in dining. Today, Le Bernardin is one of only seven New York City restaurants to have obtained 3 Michelin stars, and is regarded as...