Love The Hustle Blog

Strategic Investing, Despite the Hype

Often, investors allow emotion to overwhelm logic, which drives irrational investing behavior. Certain investments may rapidly climb higher and higher, with a momentum that is fueled by the very hype it generates. Often, however, those investors who rush to buy what’s in all the headlines are the same investors who lose money once the steep upward trend inevitably reverses. Merely chasing short-term returns does not lead to long-term success. Giving in to the urge to follow the hype and the crowd leads to buying high and selling low – the exact opposite of what creates wealth.

A disciplined, strategic, and patient approach is essential for successful investing.